Video Premiere: Rihanna – ‘Needed Me’
Ever since ‘ANTI’ dropped, ‘Needed Me’ was pegged as a standout from the set. With Rihanna releasing the song as a single alongside ‘Kiss It Better’, it was only a matter of time before the song’s video finally saw the light of day…and – fittingly – Ri decided to drop the Harmony Korine directed cut on her favorite holiday of the year.
100% not the video we had in mind – but like all things this era, we’ll take it! Staying very true to the kind of imagery Harmony Korine offers, the entire ‘Needed Me’ music video is filmed in stop time and focuses very much in on a crime driven storyline. We won’t spoil too much (because there is literally nothing to spoil), but the clip matches the bad gal vibe that Ri pushes in the song’s lyrics and production. You might want to say that we appreciate the she’s the only calling the shots in this one…
Download ‘Needed Me’ on iTunes.