Alessia Cara Celebrates Acceptance In The ‘Scars To Your Beautiful’ Music Video

This week, Alessia Cara turned the big 2-0 and launched a campaign of acceptance and beauty with her new music video for ‘Scars To Your Beautiful’.

Starring R&B singer JoJo, people of all color, sizes, and nationalities, the seemingly perfect, and those suffering from illness, Alessia takes the backseat in this clip while everyone else shares their stories of acceptance.

Along with the video, Alessia had this message to share:

Often times, the world both directly and indirectly tell us that we shouldn’t be happy with ourselves if we don’t fit certain beauty standards.

Scars to your beautiful is a reminder that beauty isn’t only one look, shape, size, or colour. It isn’t even always tangible. It comes in an endless amount of forms and we need to recognize that.

Thoughts on Alessia’s powerful message?

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